To maximize on the strengths, the management of the firm need to embark on an active action plan to promote the firm and its products in the market. This is in light of the fact that there already exist institutions in the area that are already doing the same. The reduction of the weaknesses will entail the adoption of door to door strategies to market them.

The firm also will need to consider the government policies in place in connection to provision of education and training and the certification in order to reduce the chance of denial of accreditation. The maximization of the opportunities will assist them in the fast implementation and the ease in the cost of establishing. The firm should make use of the available market created by a need.

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