Major professional groups and societies like “American Psychological Association, the American Academy of Paediatrics, the American Academy of Child and Adolescent Psychiatry, the American Medical Association, the American Academy of Family Physicians, and the American Psychiatric Association” (Anderson & Bushman, 2002), have stated that violence that is depicted on TV directly influences the behavioural habits of the child leading to increased aggressiveness, youth homicide incidents and generally aggressive behaviour amongst them.
Studies undertaken have highlighted that long term as well as short term exposure to violence on media like TV, Video Games as well as the violence in movies and news leads to increased violent behaviour on part of the adolescents. “Media violence produces long-term effects via several types of learning processes leading to the acquisition of lasting (and automatically accessible) aggressive scripts, interpretational schemas, and aggression-supporting beliefs about social behaviour, and by reducing individuals’ normal negative emotional responses to violence (i.e., desensitization)” (Anderson, et al., 2003). Prompted by such studies, the government as well as the mental and physical health community have taken steps to encourage limitation of exposure of violence on media to the children. Initiatives have been taken by the government to rate the programs on television as well as the movies, while the channels and cable service providers have provided the parents with child locking system on their services for high PG rated or R rates programs.
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